A common assumption that I and many others make is that WordPress is primarily for blogging. However, WordPress has diversified with themes and plugins, so “you can create any type of website with WordPress.” Today, WordPress drives 43.5 percent of all websites. Organizations like the White House and Microsoft use WordPress websites. Furthermore, the platform’s…
A wireframe serves as the blueprint of website design. It shows the features and navigation of a website and overviews the “site’s functionality before considering visual design elements, like content and color schemes.” Wireframes consider navigation elements like buttons and menus (Osman, 2021). They establish relationships among the site’s different templates. Primarily, a wireframe focuses…
Site performance analytics cover a wide range of indicators. While I cannot cover all of them in this blog post, I will concentrate on a few, namely website traffic, conversions, and bounce rate. Website traffic concerns the entire volume of people who visit a website. Altogether, “how many people visit a website will depend on…
What is responsive website design? Unlike static websites which appear the same on any screen size, responsive websites use CSS and HTML to automatically adapt websites to the screen widths and viewports of various devices (including desktops, tablets, and smartphones). A responsive website uses CSS to readjust images and text, and media queries to apply…
What is an SEO tool? It is any software that developers can use to “improve some aspect of the search engine optimization campaign” (Emley, 2023). With this definition, an SEO tool could help improve a site’s performance by improving security, decreasing loading speed, or better reaching the target audience. Why use SEO tools? SEO tools…
CSS is the shortened form of Cascading Style Sheets. This web language arose after developers could not adapt HTML to stylize large websites. Since CSS is a distinct web language, its syntax differs from HTML 5. Users can stylize CSS as external style sheets, inline styles, and internal styles. CSS affects the positioning of website…
Website accessibility is “designing and developing websites, tools, and technologies so that people with disabilities can access them.” It matters because it is a legal obligation and helps format website content to be more accessible to crawlers and users. Increased accessibility can result in all users being able to navigate and interact with the site….
Schema.org is a dictionary of property definitions, enumerated values, and types (Schema.org, 2022b). It provides various vocabularies that web designers can employ to markup webpages in a way that major search engines can understand (Schema.org, 2022a). This code clarifies information provided to search engines so they can better understand your website’s content. As a result,…
In the movie, Jurassic Park, John Hammond, the head of InGen, invites many people, including subject matter experts and his grandchildren, to tour the park for the first time. Up to this point, the park has been so top secret that many of the company’s shareholders do not know what they are investing in. Because…
During my teenage years, GeoCities was all the rage. It was a free web-building and hosting platform filled with bright colors, pixelated images, faulty HTML, and conspicuously placed advertisements. After a couple of decades, it finally rested in peace in 2019. In the 2000s, I did not know HTML and would have thought it was…